Seasonality and revenue management are critical aspects of the hospitality industry. These aspects shape the success and profits of hotels, resorts, and more. Knowing and managing seasonality involves identifying the patterns and changes in demand that occur across the year due to factors like holidays, weather, events, etc. Do you know what revenue management is? What is the goal of revenue management? Revenue management in hospitality, on the other hand, is the strategic optimization of … Read More

What is the hotel revenue management definition? Why is a revenue management strategy important? What kind of problems arise when implementing a revenue management strategy? A unique set of problems arise when implementing a revenue management strategy. Hotels must keep in mind the reasons behind channel optimisation and how direct bookings result in lower costs and a higher lifetime value for each visitor. We will discuss challenges hotels have while trying to put effective revenue … Read More